Heartwood Web Design
Helping you branch out on the web and in print

Heartwood prices

are about Fair Pricing

It's quite natural and understandable
that most people want prices to be
as low as possible.
Some will make price the only point of
comparison when choosing from which
brand or store or company they will buy.

Others take the perspective that "you get what you pay for" and are therefore willing to pay more for better quality. I'm not sure I agree with the assumption, since many unethical businesses overcharge and many talented people undercharge, especially when they are first starting out.

But I do think that a willingness to compensate properly is an important aspect of ethical business relations.

When you're on a tight budget, though, price is of particular importance. If you're struggling to make ends meet yourself, it can be difficult to part with money even for products or services that are intended to help you earn more in your own business.

Heart-centred, ethical entrepreneurs are often struggling in this way. At the same time, they are the ones who are most likely to understand and support the ethics of paying a person or company properly and fairly for the work they do. Part of my commitment to helping the heart-centred is to make Design & Communications services and coaching available to them at a reasonable cost, within the limits of what is sustainable and fair for Heartwood and myself.

Heartwood prices are set purely in relation to the amount of work and value that the project represents. They are not set in relation to what "the competition" charges, so they cannot be guaranteed to be the lowest available. In any case, someone whose deciding criterion was the lowest price, would not be a good match for an ethical business like Heartwood.

You, however, being the kind of ethically minded business, organization, or individual who appreciates integrity and skills, will naturally consider the exchange between us to be fair.

As long as you are going to be paying reasonable and fair prices to somebody somewhere for the kinds of services or coaching involved, then Heartwood prices will not be an issue, and you can focus instead on whether your other criteria for a good service provider are met.

So I warmly invite you to explore the rest of this site to determine whether that is the case. And if you like what you see, then I look forward to hearing from you!